SBI PO: Marketing Quiz

Q1. Service Marketing is resorted to in
1) Insurance Companies and Banks
2) All Manufacturing companies
3) All Production houses
4) Export Units
5) All of these

Q2. Market Share refers to
1) Share of Wallet
2) Share Market price
3) Price Fluctuation in the Market
3) Share issue floated by the company
5) Share of business of the company as compared to peers

Q3. Current Accounts can be freely opened by ________
1) Government Department
2) All NRI's
3) All Businessmen
4) Firms and Companies
5) HUF's

Q4. Buyer Resistance can be overcome by
1) Cordial relation between buyers and seller
2) Persuasive Communication
3) Good negotiation
4) Good after sales service
5) All of these

Q5. Situation analysis is useful for
1) Analysis of sales person performance
2) SWOT Sector banks
3) Government concern
4) Profit making companies
5) All of these

Q6. The rural marketing is not required because
1) It is sheer wastage of time
2) Rural people do not understand marketing
3) It is sheer wastage of time
4) All are correct
5) None of these

Q7. Market expansion means
1) buying more companies
2) buying more products
3) hiring more staff
4) firing more staff
5) None of these

Q8. The service marketing is same as
1) sales marketing
2) telemarketing
3) relationship marketing
4) brand marketing
5) None of these

Q9. The administrator in a organization consider a microcomputer as
1) a simple electronic machine
2) an important component of information system
3) a powerful tool of productivity
4) a calculating machine
5) None of these

Q10. Marketing Channels means
1) Delivery Objects
2) Sales Target
3) Delivery Outlets
4) Delivery Boys
5) Sales Team

ANSWERS:
1. 1
2. 5
3. 5
4. 1
5. 2
6. 5
7. 5
8. 3
9. 3
10. 3